As someone who has spent a fair amount of time in them, I’m f&*king thrilled.
Okay, so we’re not talking the old-school Russell-like elastic waist “mom sweats” favored by tourists shuffling through airports sporting neck pillows the size of toilet seat covers. Or those god-awful Juicy-Couture-across-the-ass velvety hoodie-suits that end in a pair of Uggs. Ugh.
No. We’re talking sleek, moisture wicking, body sticking, sometimes shimmery and always stretchy tops and bottoms that go from yoga or pilates or the Barre to brunch and the bank and back. Scratch that. Most times these workout ensembles do no working out at all, which was never the point anyway. Which is why this trend has been aptly dubbed “Athleisure.”
And it’s showing “Normcore” the door, last season’s excuse to lumber about looking like George Costanza.
A recent Wall Street Journal piece’s title said it all:
“Are You Going to the Gym, or Do You Just Dress That Way?”
Clearly, this trend is not due to the overwhelming amount of activity taking place. Quite the opposite. The total number of sedentary adults has risen 18% since 2007, according to the Physical Activity Council.
My business partner, a guy, has been stocking up on LuluLemon (against my rants and ribbing – read my anti-LuluLemon post here) like a Doomsday Prepper. My collection of leggings and lycra has taken over my shoe closet. It’s gotten to the point where zipping up jeans is far too labor intensive.
I’ve become too comfortable being so comfortable. I embraced Athleisure before it was a thing. But now that it is a thing, I need to take it to the hoop and push it as far as I can. Who’s with me? Race you to the couch.
1. Joshua Sanders big bow sneakers, Avenue 32. 2. Under Armour Tote, Lord & Taylor. 3. D-Ring Sports bra, TopShop. 4. Marc By Marc Jacobs sweatshirt, Net-A-Porter. 5. Fendi baseball cap with fur pom pom, Luisaviaroma. 6. Striped leggings, Salt Gypsy, Matches.